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  • Rachael Dowling

Freebie-Friday! Vol. 2

Updated: Jun 14, 2018

Phew. What a week.


In December, I looked at my calendar and had a panic moment. I didn't really have much scheduled.


So I hustled.


Well, it worked *wipes sweat from brow*. Except I forgot to schedule myself "days off" to relax. Don't get me wrong, I love to be busy! But one of my biggest downfalls is forgetting to take care of myself.


October of 2016 I learned that my foods were hurting my thyroid... a condition known as Hoshimoto's thyroiditis. Whenever I eat food I'm allergic to, my thyroid sends antibodies to attack it. Then my body turns into "Food Storage Mode" and I don't burn any of the calories. Which, as you can guess, has been awesome. ⠀⠀ ⠀ I wouldn't say living in Wisconsin and being dairy free has been easy... but I'm glad that my body will one day recover. ⠀⠀


gluten free dairy free burger

Speaking of... I'm about to start my "reset" diet. Which involves the first 10 days to be strictly vegetarian. Something I've never done before... because, duh. Meat is delicious. ⠀ ⠀

Alright, enough about me. Back to business.


This week I want to challenge you to do something thats:

1) FREE (Part A and B)

2) Selfless


I guess the first challenge has two parts.


Challenge 1A - I'm challenging you this week to LOOK AT YOUR BOOKS. Look over what your CODB (Cost of Doing Business) is each month. Then, break it down to find out your CODB for each day.


Maybe this is scary. And maybe you've never crunched the numbers before. But this is something that you NEED to know. While we're all in business to cater to our customers, we can't go broke doing it. Knowing what you need to make daily is vital to providing for yourself, your family, and growing your business.


Challenge 1B - I'm also challenging you to look through your monthly subscriptions and see where your business is bleeding money. I've signed up for services that are no longer relevant to my business. Even I've been guilty of paying for subscriptions that don't make any financial sense.


Challenge 2 - Find a cause to support.


Remember all that money you just saved by analyzing your business? Giving back doesn't mean doing something crazy. We can't all be Oprah, and give away cars and homes.


But as business owners, we have to power to raise awareness about causes and make the world a better place. Not only is this selfless, it's necessary.


"At least 70 percent of millennials have purchased a product that supports a cause. And 90 percent of millennials are likely to switch from one brand to another — even when price and quality are equal — if the second supports a cause."

Via: http://www.adweek.com/digital/cause-related-marketing-millennial-mindset/


We're seeing movements in brand loyalty from customers of Grace & Lace, Bombas, and Box Lunch.


If you didn't know already, Grace & Lace donates a portion of every sale to build orphanages in India. Bombas supports the homeless community with the business practice of "One pair purchased = One pair donated." And at Box Lunch, for every $10 you spend, they donate a meal to a Food Bank in the Feeding America network.


giving back with chickens

We've done this in our own business and have been able to connect with our customers on a deeper level. The organization that we've chosen to donate to is Samaritan's Purse. You might have heard about their efforts already. They run Operation Shoe Box - which brings Christmas presents to children who have never received a gift.



For every contract we book, we donate chickens to families. As these chickens grow, they will lay enough protein-rich eggs to feed a family. Families may even have enough eggs left over to sell or trade at market.


Want to join us? Or choose something amazing to donate? If chickens aren’t your thing, consider donating medical supplies, fresh water, food, or clothing. Follow this link to find something that pulls at your heart: https://www.samaritanspurse.org/our-ministry/gift-catalog/



#giveback #millennials #freebusinessadvice #graceandlace #bombas #boxlunch #samaritanspurse #businesschallenge #howtosavemoney #marketsmarter #markettomillennials #adweek


Chicken Image Via: Wendy Domeni




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